The restaurant showcases both chef Jeff Mahin’s fine hand in the kitchen and the concept development skills of Lettuce Entertain You Enterprises.• See more New Restaurant Concepts
August 1, 2013
Edited by Bob Krummert
Given his background, you’d think Jeff Mahin would be creating molecular gastronomy-type tasting menus at this point in his career. Instead, he’s operating on a different part of the culinary spectrum, cranking out 700 pizzas a night as chef/partner at the new Stella Barra in Hollywood. The restaurant, which opened in May, showcases both Mahin’s fine hand in the kitchen and the concept development skills of Chicago-based Lettuce Entertain You Enterprises (LEYE), Inc.
On the surface, it appears the 29-year-old Mahin might be underachieving in this role. The first line on his resume: a year as a lab assistant at England’s three-Michelin-star The Fat Duck, then ranked as the best restaurant in the world. Returning to the U.S., Mahin was set to join Grant Achatz at Alinea but hooked up with LEYE instead. There he helped Laurent Gras open the company’s three-Michelin star restaurant, L20, in 2007. Following three years as a corporate chef for LEYE , Mahin headed west to Los Angeles to open LEYE’s Stella Rossa in Santa Monica. That restaurant was an early version of Stella Barra and now shares its name.
Mahin might appear to be a guy who primarily makes pizza dough, then buys cool farmers’ market-type ingredients to put on top of his pies. Don’t be deceived. The commitment to making great pizza goes much deeper than that at Stella Barra.
“There is something very intriguing about taking such a simple food and applying the same philosophy and attention that the top kitchens in the world put to their most intricate dishes,” Mahin says. For example, he went through 30 different pizza dough recipes before hitting on one that produced the effect he was looking for: crusty, airy, chewy and crispy all at once.
The artisan pizzas at Stella Barra are made with a carefully crafted crust and ingredients sourced in large part from nearby farmers’ markets. The presentations show Mahin’s fine dining background. Photo: Anjali Pinto
This focus shows up in Stella Barra’s compact menu. It has just three categories—starters, salads and pizza—with pizzas available only in a 12-inch size. Mahin says that size was chosen to encourage sharing, with the idea being that two people will split one app, one salad and one pizza. “Very few people eat at a pizza restaurant by themselves,” he notes.
Stella Barra offers five starters. The options include Baked Goat Cheese (organic tomato sauce, oregano, basil, $8.95); Fresh Local Burrata (roasted tomato jam, house-made bread, sea salt, arugula, $10.95); and Organic Pork Meatballs (organic tomato, lardo, basil, oregano, $11.95).
There’s a relatively short of list of salad choices, as well. The list includes Arugula & Celery Caesar (orange, garlic migas, anchovy vinaigrette, shaved Parmesan, $9.95); Spinach & Purple Kale (pecorino romano, medjool dates, shaved radishes, mustard vinaigrette, $9.95); Italian Chopped Salad (romaine, iceberg, roasted peppers, blue cheese, radicchio, salumi, Italian vinaigrette, $10.95); and Olive Oil Poached Tuna Salad (blue lake beans, yellow wax beans, mizuna, arugula, fingerling potatoes, lemon herb aioli, Parmesan, olive oil, $ 11.95).
Pizzas—11 varieties in all—are made on a base of handcrafted dough using locally milled flour, filtered water, sea salt and fresh yeast. The promise: a crisp crust, chewy center and unique artisan flavor.
Their price range is narrow. The least-expensive model is the Rossa (organic tomato, charred cherry tomato, roasted garlic, basil, olive oil), which goes for $13.95. The most expensive is the Prosciutto & Farm Egg (mozzarella, Gruyere, pecorino, chili flakes, black pepper, sunnyside egg), priced at $16.95.
Red pizza options include Hobbs Pepperoni (organic tomato, fresh mozzarella, Parmesan, $14.95); Porchetta & Fennel (caciocavallo, Parmesan, oregano, Calabrian chilies, smoked paprika oil, parsley, $15.95); and Coppa Picante (organic tomato, fingerling potatoes, smoked mozzarella, basil, $15.95).
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The white pizza list includes Bloomsdale Spinach (crispy purple kale, young pecorino, roasted garlic, cracked black peppercorn, extra virgin olive oil, $14.95); Fennel Bianco (hand-shaved fennel, burrata, fresh rosemary, torn basil, organic olive oil, $14.95); and Spring Onion & Smoked Bacon (aged provolone, Gruyere, parsley, thyme, $15.95).
Patrons also can choose to have a Thin Sin, Stella Barra’s Roman-style-extra thin pizza topped with the customer’s choice of ingredients. “It’s almost like a flatbread,” Mahin says. “It works really well as a bar food, too.”
That’s the dinner menu. Lunch offers much the same, with the addition of a few sandwiches to take care of customers who don’t want a pizza. There’s a short-and-sweet brunch menu on weekends, too, and breakfast seekers can start their day by grabbing goodies from a breakfast counter positioned at the door of the restaurant, starting at 8 a.m. That same counter serves as the dessert counter at night; passersby can stop in for a cookie if they want.
Stella Barra is pizza-focused, but a few sandwiches, including a meatball sub, left, can be had at lunch. A daily Chef’s Plate menu typically offers a mix of house-made pastas, crudos, simply prepared proteins and seasonal vegetables.
The beverage program, created by Proprietors LLC, offers craft cocktails as hip as they come. Among the options: the SB Limonata with limoncello, Dolin Black, lemon juice, Beefeater gin and seltzer; The Freshie Fresh with Encanto Pisco, Combier, Mathilde, crème de pêche and lemon juice; and The Doctor’s Orders with Bulleit Rye Whiskey, Cocchi sweet vermouth, Luxardo Amaro Abano and yuzu bitters. Stella Barra’s wine list focuses on sustainable and biodynamic wineries from California and Italy, Drinks are served out of a 30-seat cement-topped bar that overlooks the restaurant’s 120-seat dining room and open pizza-making kitchen.
Stella Barra, located on Sunset Boulevard in Hollywood, is situated near a number of key traffic generators. Its neighbors include giant independent music store Amoeba Music, the 14-screen ArcLight Hollywood movie theater and plenty of offices, including the CNN building.
Mahin notes that 25 percent of his pizza business is takeout, much of it consumed by nearby office workers who also frequent Stella Barra at breakfast and lunch. Thus Stella Barra’s revenue stream starts flowing at 8 a.m. and keeps rolling until midnight during the week, 1 a.m. on Friday and 2 a.m. on Saturday night. He says LEYE wasn’t necessarily looking to open a pizzeria in Hollywood, but this location was too good to pass up.
The next Stella Barra location looks like a winner, too. It will be in LEYE’s hometown of Chicago, where the pizzeria will share a large space with a wood-fired grill concept that will feature rustic California cuisine. Chicago is a great pizza town, but don’t bet against Stella Barra succeeding there.
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